The Backlinking Strategy

Backlinks

Backlinks, or inbound links, are what search engines such as Google, Yahoo, and Bing use to rank your site. To over simplify the search engine algorithm, the more Quality Backlinks directed to your site, the more important you site appears in the eyes of the search engine.

That being said, the key to getting your site listed on the 1st page of Google, Yahoo, or Bing is to get quality backlinks from authority sites all over the internet. This tells the different search engines that your site is important and informative and that it should rank highly for your selected keywords.

Keywords

The Keywords you select are very important. These keywords should be the words your intended audience will use to search for your site. For example, if you have a site about baking cakes, you may want to target keywords like “how to bake a cake” or “cake recipes.”

These keywords should be used as the anchor text in your backlinks. Using these keywords with all of your backlinks tells the search engine that your site is not only popular but specifically popular for “cake recipes” and “how to bake a cake.” When this backlinking strategy is properly accomplished, your site should begin ranking high (on the first page) for the search terms “how to bake a cake” and “cake recipes.”

On-page SEO

Not only do you need tons of incoming links using your keywords as anchor text, but your page must also be optimized for those keywords. If you have tons of backlinks with anchor text of “cake recipes” but that term doesn’t appear anywhere in the text of your page, your page will not rank high for that term. To put it simply, your targeted keywords need to be relevant to the information on your page. Make sure your page is properly optimized for the keywords you have selected.

Putting it all together

Once your page is properly optimized for your selected keywords, it is time to start acquiring backlinks. The first question many people have is Where do I get backlinks from?
Backlinks can come from a number of different sources. At SEOToolsUnlimited we use the following sources to get backlinks:

  1. Article Directories
  2. Blogs
  3. Social Bookmarking Sites
  4. Press Releases
  5. Web 2.0 Sites
  6. Video Submission Sites
  7. Forums

We have an exhaustive list of sites in each of these categories to submit your link to to make sure your url is spread across the vast web of authority sites. This shows the search engines that your site attracts a variety of different types of inbound links.

Of course this is the time consuming part. Imagine the time it takes to sign up for 1 free blog site like wordpress.com, register your account, write a 300-500 word blog post related to your site topic and then post that article on your blog. Now imagine how long it would take you to do that 75 times! And thats only 1 of the link sources.

Getting all of these backlinks by yourself could take months and months and months as you located hundreds of sites and set up individual accounts and create unique content to submit containing a link to your site.

Thats where SEOToolsUnlimited comes in! Let us do the back breaking work for you. We already have the list of sites and have the time and resources to create all of those accounts and content for you in just 10 business days!
Here is how it works
You provide:

  • upto 2 URLs
  • 2 Keywords

Here is what we do with it

  • We create and submit unique content (blog posts, articles, videos) to each of the sites within each backlink source category listed above
  • We optimize these backlinks and notify the search engines that they exist by pinging the links across a network of ping sites
  • We provide you with a PDF report of all links created on your behalf

All the while you sit back and watch your site rise in the rankings!